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Well, this interview w/ FindMag got pretty hostile.
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Strange Famous Forum > Press/Interviews/reviews

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Sage Francis
Self Fighteous


Joined: 30 Jun 2002
Posts: 21537
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bigsole wrote:
every day i get people checking out my music who have never heard of me, tweeting at me for the first time like "oh shit this is dope never heard anything like this"... or people not knowing im on twitter becoming re-aware of my presence... "i loved selling live water havent heard your music for 10 years" etc. ever since i dropped the donald trump video i have used twitter in this capacity and have pulled new fans every day. doing whatever you can to make people aware of your music certainly can't hurt in this day and age.


All I'm saying is that I'm yet to be convinced. I've been following all of this stuff for quite some time because I'm really curious as to what SFR needs to do in regard to our migration from Myspace into FB and twitter. When everyone bounced from Myspace we suffered for it because we were slow to the transition. We began seeing positive results as soon as we became involved with FB and twitter. That's tough to swallow when I manually added over 100,000 people on myspace. Fuck it. And I never used any kind of tricky software there either. Maybe I would have benefited from it, but I'm a neurotic twat.

I've also noticed that people who are hungry for followers will tweet a compliment at someone with more followers in hopes that it gets RTed, so I can never really take what a false following says at face value. Depending on the artists, these people will definitely get that RT. And when those artists RT every compliment I unfollow them. It's not interesting.

What I'm waiting to see is how this kind of twitter following garnered through tweet-adder software translates into actual support via sales or show attendance. It's such a tricky rope to walk. As for me, I'm sticking to the basics as they seem to be working out well. It's been a slow climb but it's a steady one. On the complete opposite end of the spectrum you have Atmosphere who joined up only a few months ago and they have more followers than any of us, yet they only follow one person. So...I don't know. It kind of makes sense that having a big fan base will result in having a big following, whether you follow others or not.
Post Mon May 30, 2011 5:29 pm
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MCGF



Joined: 22 Feb 2010
Posts: 367
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sage, Circle Takes the Square likes you on facebook... you should make a song with them and invent Emo Rap!

//non sequitur
Post Mon May 30, 2011 6:52 pm
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Sage Francis
Self Fighteous


Joined: 30 Jun 2002
Posts: 21537
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Nice. I met them wayyy back. I think we may have even gotten dinner together or something. The guy who does their artwork did the heart image on the HTDD cover. Man, i fell out of touch with that crew years ago. Glad to hear they're still doing their thing. Super nice people.
Post Mon May 30, 2011 8:14 pm
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MCGF



Joined: 22 Feb 2010
Posts: 367
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that's ill. I've just discovered their music the last couple days, they are coming out with a new album this year apparently. I'm obsessed.
Post Mon May 30, 2011 8:36 pm
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Mikal kHill



Joined: 29 Jun 2002
Posts: 6851
Location: http://mikalkhill.com
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Twitter strikes me as kinda useless in a conventional promo sense... I think that's part of the appeal. the only person who's music I ever checked out expressly because of their twitter account was The Fat Jew, and then I quickly unfollowed him after that.
Post Mon May 30, 2011 8:37 pm
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remind



Joined: 22 Jun 2008
Posts: 2195
Location: NJ
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The bot service worked for this one pornstar who started following me. I got followed and checked out her stuff before I was unfollowed. Now, I know her name. Forever.

I'm not sure which emoticon to conclude with.
Post Tue May 31, 2011 12:43 pm
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Plum Puddin'



Joined: 26 May 2008
Posts: 1794
Location: Snagglepussy.
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O
/\__O ' woo!
> > \
Post Tue May 31, 2011 6:17 pm
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b. dolan
FBI agent


Joined: 17 Nov 2004
Posts: 5698
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how could ya say they live they life wrong?
Post Tue May 31, 2011 8:57 pm
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smake



Joined: 13 Apr 2006
Posts: 682
Location: The Netherlands
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I personally like the route Strange Famous have taken online very much and think it is an example to others. Don't know how it translates into sales, but it sure seems a great way to interact with fans and "bond" with them.

The automatic following of Twitter accounts doesn't work. You will just see a number rise (followers), but those won't be fans or follower who are really interested in the music. I think it still comes down to word-of-mouth, only know it's word-of-tweet (or something like that): people who like your music will follow you, see there is interaction, get benefits from it and will share stuff like that. Followers of those persons (friends) will be "recommended" to check you out, since they see the tweets and the reweets and Facebook likes.

I also like the "Pay with a tweet" function, maybe that's an option for Strange Famous, when they have another free track: download it for free, pay with a tweet or a Facebook like.

I also like (as a fan) the interaction you guys have on Twitter and Facebook. It is impossible to react to every person, but things like "Question time for an hour" add to the interaction. And that's what it's all about: adding value to your customer (fanbase), which you have been doing consistently over the years might I add.

To me, they are just extra channels to connect with your audience. And really curious about where you guys are taking this.
Post Wed Jun 01, 2011 2:06 am
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b. dolan
FBI agent


Joined: 17 Nov 2004
Posts: 5698
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The automatic following of tweets does work. I have seen it work.

It allows you to target which people you're following, so you're not just following random people. Therefore, I'm able to target fans of SFR/Indie Rap/People I've toured with in the past, and the result has been a slew of messages that say things like:

"Oh shit! @BDOLANSFR is following me! Saw you in Manchester last year w/ Dan&Pip! Let me know when you're back in town!" etc.

So in terms of it alerting people who already know who I am to the fact that I am on twitter and connecting them to my updates, it absolutely does work. You can argue it's effectiveness as a kind of random marketing tool, but for that kind of effect alone it's been useful.

As long as I can keep it from spamming people repeatedly, which I can and since have, there's no downside really. If I end up with 2,000 useless followers who just followback without paying attention, they don't hurt anything. If I've added 10 real fans who didn't know I was on twitter, then it's worthwhile because that's 10 more than I was connected to before...
Post Wed Jun 01, 2011 5:14 am
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smake



Joined: 13 Apr 2006
Posts: 682
Location: The Netherlands
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Ah, there is a slight difference in how you use it. You use it notify people who already know you (or have a great chance of knowing your music) of your Twitter presence.

As you said yourself, you are therefore not following random people, but actually targeting your own audience. The more you would deviate from that concept, the less effective it would be.

But for an artist it is somewhat different. You could also use this tactic on people who are tweeting your songs or mentioning your name. In the case of an artist, the sheer fact that they are mentioning you (especially for the "lesser known" artists) is probably an indication that they like your music. Therefore, they will be more likely to follow you once they are made aware that you are on Twitter and actually follow them.

That said, I actually fell for your bot and responded with a same message haha.

For companies it is definitely different though. I have seen too many bots just placing irrelevant tweets, following me just because my jobtitle is in my bio, etc. You are clearly targeting a relevant audience who already knows (and most likely) likes your music.

Finally: I actually saw you in Amsterdam last year, with Sage Francis. Let me know when you're back in town!
Post Wed Jun 01, 2011 6:17 am
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